Abhishek Bolar
Tech-Savvy Marketer with a Flair for Creativity
I am an SEO-focused digital marketing specialist with over 6 years of experience in both B2B and B2C environments. I’ve worked in both agency and in-house teams, giving me a broad perspective on what really works. At my current company, I’m proud to have helped increase revenue by 30% through smart SEO strategies. In my previous role, I developed lead scoring systems that made it easier for sales teams to qualify and convert leads. Beyond strategy, I enjoy rolling up my sleeves—whether that’s optimising content for search, designing graphics and videos, or building AI-powered workflows to streamline marketing operations.
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Skills: Staying sharp, staying current
I spend most of my time creating & optimizing content and publishing it on WordPress. Once I publish it, I focus my efforts on distributing and repurposing it to get maximum traction.
Experience
A career built on shipping campaigns that rank, convert, and compound — from agency floors to in-house growth teams.
- Built AI-powered off-page SEO tools that help with link auditing & order tracking.
- Built AI-powered on-page SEO tools that help with content creation and enhancement.
- AI tools to streamline day-to-day operations and SOPs.
- Off-page SEO: Reaching out to vendors, suppliers, and businesses for link placement and brand mentions.
- On-page SEO: Creating user-friendly web pages optimized for the search engine.
- Technical SEO: Monitoring page performance and making necessary changes using tools such as Search Console, Website Auditor, and Ahrefs.
- Designed and executed B2B lead generation campaigns leveraging SEO, email automation, and tailored content strategies to support pipeline growth.
- Built and optimized WordPress websites and event-specific landing pages (Elementor) to improve conversion rates and engagement.
- Developed segmented nurture sequences to guide prospects through customized buyer journeys and improve MQL-to-SQL progression.
- Leveraged GA4 and Google Search Console to analyze campaign performance, identify funnel bottlenecks, and implement data-driven optimizations.
- Created social media creatives using Canva & Adobe tools and newsletter designs to support product launches, campaigns, and event promotions.
- Collaborated with sales teams to align messaging, improve lead quality, and strengthen campaign-to-pipeline conversion.
- Executed SEO and content strategies for in-house projects, including keyword research and on-page optimization.
- Supported social media marketing initiatives and content scheduling across digital platforms.
- Conducted link-building outreach to strengthen domain authority and improve organic visibility.
- Assisted in landing page optimization and performance reporting to support lead generation objectives.
The tools I build with every day
Tools and technologies I reach for to deliver exceptional digital experiences — from SEO craft and content workflows to web development and marketing automation.
Marketing Apps I Have Built: Where Creativity Meets Code
Work Culture & Achievements
Snapshots of milestones and memories…
