Shetty Marketing — Portfolio
Abhishek Bolar
5 YEARS OFExperience

Abhishek Bolar

Navigating the Web, One Ranking at a Time

AI-powered digital marketing specialist with 5+ years of experience in B2B and local business marketing. I automate systems and standard operating procedures of businesses and streamline their operations. In the B2B space, I have run demand generation campaigns, optimizing them to simplify the buyer journey and improve revenue growth across various marketing channels. I specialize in search engine optimization, email automation, AI-powered workflows, CRM-driven segmentation, and data-driven analytics.

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2024
Best Performer
InnoVyne — Annual Recognition
My Apps
Check Out My AI-Powered Tools
Claude n8n Comet
Case Studies
Projects I Have Worked On
Medspa · Consultation · Industrial · Local SEO
2026 At Present
SEO Specialist & Marketing Coordinator
Coast2Coast First Aid and Aquatics

I Develop Skills Regularly to Keep Me Updated

Proven track record in driving organic traffic and improving search engine rankings.

WordPress 80%
Design & Content 70%
CRM & Outreach 70%
Reporting & Analytics 70%

Experience

A career built on shipping campaigns that rank, convert, and compound — from agency floors to in-house growth teams.

  • Built AI-powered off-page SEO tools that help with link auditing & order tracking.
  • Built AI-powered on-page SEO tools that help with content creation and enhancement.
  • AI tools to streamline day-to-day operations and SOPs.
  • Off-page SEO: Reaching out to vendors, suppliers, and businesses for link placement and brand mentions.
  • On-page SEO: Creating user-friendly web pages optimized for the search engine.
  • Technical SEO: Monitoring page performance and making necessary changes using tools such as Search Console, Website Auditor, and Ahrefs.
  • Designed and executed B2B lead generation campaigns leveraging SEO, email automation, and tailored content strategies to support pipeline growth.
  • Built and optimized WordPress websites and event-specific landing pages (Elementor) to improve conversion rates and engagement.
  • Developed segmented nurture sequences to guide prospects through customized buyer journeys and improve MQL-to-SQL progression.
  • Leveraged GA4 and Google Search Console to analyze campaign performance, identify funnel bottlenecks, and implement data-driven optimizations.
  • Created social media creatives using Canva & Adobe tools and newsletter designs to support product launches, campaigns, and event promotions.
  • Collaborated with sales teams to align messaging, improve lead quality, and strengthen campaign-to-pipeline conversion.
  • Executed SEO and content strategies for in-house projects, including keyword research and on-page optimization.
  • Supported social media marketing initiatives and content scheduling across digital platforms.
  • Conducted link-building outreach to strengthen domain authority and improve organic visibility.
  • Assisted in landing page optimization and performance reporting to support lead generation objectives.
Tech Stack

The tools I build with every day

Tools and technologies I reach for to deliver exceptional digital experiences — from SEO craft and content workflows to web development and marketing automation.

Claude Code

AI-powered development assistant for faster, sharper shipping.

WordPress

CMS of choice for client sites, content workflows, and infrastructure.

Ahrefs

Backlink analysis, keyword research, and rank tracking for SEO campaigns.

HTML

Semantic structure for accessible, search-engine-friendly markup.

CSS

Custom styling and responsive layout for polished, on-brand interfaces.

PHP

Server-side scripting for WordPress customization and integrations.

Google Analytics

Audience, conversion, and funnel measurement across campaigns.

Search Console

Indexing, query insights, and technical SEO monitoring from Google.

Canva

Quick design for social, landing pages, and marketing collateral.

n8n

Visual workflow automation for marketing ops, scraping, and AI agents.

DataforSEO

SERP, keyword, and backlink data APIs powering custom SEO tools.

Gemini

Multimodal AI for research, content drafting, and reasoning tasks.

Marketing Apps I Have Built

Personal Gantt Chart

I created a personal Gantt chart to provide a comprehensive view of all my tasks for the month. It allows me to monitor my daily chores, reminders, and more. Additionally, I have linked it to my Google Calendar for notifications. I also built a reliable time-tracking system inside the tool that helps with time management and task prioritization.

Personal Gantt Chart

SEO Tools

I developed an SEO tool designed to assist with link analysis for off-page and on-page content optimization. I created this tool to streamline certain office tasks, allowing me to concentrate more on the strategic aspects of my work.

Off-Page SEO — Domain Analysis
Off-Page SEO — Backlink Results
Anchor Text Distribution
On-Page SEO — Entity Presence

Achievements

A snapshot of milestones earned alongside operators, founders, and design teams across SEO, paid acquisition, and product growth.

Team Brainstorm

Had the privilege of managing Abhishek at InnoVyne, where he started as a Marketing Coordinator and quickly grew into the role of Digital Marketing Specialist. His growth was a natural progression driven by his curiosity, technical expertise, and constant desire to learn.

Abhishek is one of those rare professionals whose knowledge spans across multiple fields — from web development and digital marketing to email campaigns and AI. He not only understands the tools but also knows how to evaluate and select the best ones to achieve results.

What truly sets him apart is his reliability and attitude. He never misses a deadline, carries a "can-do" mindset, and approaches every challenge with positivity. He is also a supportive and kind teammate, always ready to help, collaborate, and contribute to the success of those around him.

I couldn't have been happier to work side by side with Abhishek over the past four years, and I sincerely hope our paths cross again. Any team would be lucky to have him.

– Manager, InnoVyne
Award Night
Team Presentation
Case Studies

Where I've moved the needle

Let Them Notice
Developed and executed local SEO and social media campaigns, increasing monthly website traffic from 2,100 to 6,323 visitors — a 211.57% year-over-year growth achieved through keyword optimization, local map rankings, and targeted content improvements. I have ranked informational blogs on AEO (Answer Engine Optimization) as well with the use of semantic SEO. Blogs like these help service pages gain visibility.